Written by Collaborative Marketing Coach, Eric Sachs
As a Collaborative Professional, you understand the importance of guiding families through emotionally challenging transitions with care, empathy, and expertise. Your role is to help clients navigate one...
The My Collaborative Team Advanced Training is on steroids! We have two great presentations coming up over the next two weeks. If you are an MCT member, these are free trainings. If you are not a member you...
I am a big believer that reputation and credibility are key to marketing. As a professional your reputation, whether real or perceived, goes further in selling yourself than anything else. Once your reputation gets you “in the door”...
Empathy in marketing is a powerful tool, especially for collaborative professionals. It’s more than just understanding a potential client’s situation—it's about relatability. While sympathy may involve feeling pity, empathy goes deeper. It’s about making your clients feel seen,...
